How To Sell Game Design Services to Corporate Customers

How To Sell Game Design Services to Corporate Customers
  • Fri Oct 11, 11:00 AM - 1:00 PM
  • J Li
  • Workshop
  • No Content Advisory
  • Sacramento (49)
  • 2
  • 20 of 24

Description:

Want to sell your game design services to a corporate audience? Not completely sure what’s involved? Come join us for this Corporate Sales 101 workshop.

We’ll cover topics like:

  • How to structure your offering
  • How to identify who you’re targeting (hint: it’s rarely HR)
  • Understanding a typical corporate sales cycle
  • How to get in front of the right people
  • How to craft a proposal and identify pricing
  • Branding and promoting your business

More importantly, we’ll talk about what’s easy and what’s hard about corporate sales, identifying the big things you need to figure out, and how to make the decision about whether you really want to take your business down this road.

Best of all, in the course of the workshop you will immediately play around with business designs and get feedback from a few guest executives from both inside and outside the gaming community.

….

This workshop is for you if:
– You’ve been considering selling to businesses rather than players
– You accept that you will be spending more than 50% of your effort on sales rather than game design for the first few years

This workshop is not for you if:
– You’d rather be playing a game instead of talking about business because that’s why you’re here?! 😀

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1 comment to How To Sell Game Design Services to Corporate Customers

  • J Li

    Hi folks! Because of the small number of signups, we’re not going to do non-industry guest stars. We may still do an in-industry guest star if I can get the timing to line up, but I just wanted to let you know in case it affects your desire to attend 🙂

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