Description:
Chasing unfathomable algorithms on platforms owned by corporations that consider you a consumable product is exhausting and will drain any creative energy you have. Link In Bio is a presentation by Brenden Sparks (he/him) meant to walk you through the technical aspects of establishing a digital presence. Social platforms can be useful in reaching your audience but they are shaky ground when it comes to building a foundation for a personal brand as a creator.
The goal of the presentation is to equip you with the information you need to set up your own website. It will start with an overview of hosting and content management and touch on a variety of budget-minded options available. It will cover common options for publishing and selling your content online as well as how to leverage web analytics to understand your audience and how they find and interact with what you publish online.
More in-depth tutorials, homework, and “recipes” will be available to download at the end of the presentation.
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